the stranger Posted March 23, 2004 Share Posted March 23, 2004 I'm sitting here waiting patiently for April 6th, so I can go out and get the The Matrix Revolutions DVD. What's interesting is that everybody I mention this to just laughs and asks if I wanna borrow their copy. Yeah...most people I know already have a copy or know someone who does. So, everybody here should be familiar with the industry practice of manipulating release dates to try and build hype and demand prior to release. Earache Records was doing a lot of this a couple of years ago...they would give a date for release of a title, but would keep pushing it back. It got to the point that I was just buying the European releases because I'd get tired of waiting for a domestic release of something that was already available overseas. Is this marketing game backfiring on the movie/music industry? People aren't very patient these days. It seems that big waits and long ad campaigns to build hype and demand, coupled with high prices once released could be a factor in piracy. Just a thought. No Matrix spoilers, please. I haven't seen the final installment, yet. Link to comment Share on other sites More sharing options...
Philip OKeefe Posted March 23, 2004 Share Posted March 23, 2004 I don't know... the first thing that came to my mind while reading your post was the "vaporware" issues that come up from time to time in our industry. Does it tick you off when a company announces a new product and then doesn't ship it for a year or two - or, in the case of one infamous TEC award winning console, NEVER release it? IOW, yeah, I think those sorts of marketing games could easily backfire if the timing isn't EXPERTLY played. But I'm not a marketing weasel.... Jeff would be the person to ask. Link to comment Share on other sites More sharing options...
Philip OKeefe Posted March 23, 2004 Share Posted March 23, 2004 Disclaimer: That's not to say I condone piracy though. Link to comment Share on other sites More sharing options...
Matt.Hepworth Posted March 23, 2004 Share Posted March 23, 2004 Originally posted by Philip O'Keefe: ...or, in the case of one infamous TEC award winning console, NEVER release it? What would that have been Phil? No matter how good something is, there will always be someone blasting away on a forum somewhere about how much they hate it. Link to comment Share on other sites More sharing options...
Mats Olsson. Posted March 23, 2004 Share Posted March 23, 2004 Vaporware marketing sucks, it is disrespectful and dishonest. /Mats http://www.lexam.net/peter/carnut/man.gif What do we want? Procrastination! When do we want it? Later! Link to comment Share on other sites More sharing options...
Recommended Posts
Archived
This topic is now archived and is closed to further replies.