New guitar cable.

[surfergirl]

I wanted a Fender coiled cable, and my boyfriend bought me one for my birthday. I wanted a right angle to go into my pedalboard. I also think they look pretty cool.

[KuruPrionz]

I used to use the coil cords - we called them "telephone cords". 

They are easier to notice and easier to keep track of since mostly nobody has them. 🙂

[Sharkman]

Over fifty years ago there was this guitarist named Jimi Hendrix who used coiled cords just about all the time.  As I recall, he was a pretty good guitar player.

[desertbluesman]

I used coiled cords for years and years, I don't know why I switched out to straight ones but I did some years ago. I never noticed a sound difference.

[Larryz]

I may have used a coiled cord back in the 60's as they were very popular back then.  The one in @surfergirl's OP pic is really a cool looking rig and it looks like it has good Fender quality jacks.  I prefer straight on one end and right angle on the other end.  They work great for Strats, LP's, 335's, 175's, Acoustics, Jazzmaster, Jaguar, Jazz bass, SG's, etc.  You can just reverse them for whatever guitar body they will work best with.