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#989921 - 01/11/05 07:29 PM Convention noise level question
blas
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Registered: 03/06/01
Posts: 517
Loc: St. Louis, MO. USA

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Ok campers, I hope someone who's 'been there' can help! I have a upcoming, first time convention (for me) of music educator in several weeks. I'm attempting to roll out one of my workstations and show some 5.1 stuff to draw their interest in our services of location recording. I can't use CANS to demo 5.1, so I'm bringing 5 monitors & sub there. What can I expect as the db range I'll be up against? I could go to the point of bringing gobo's but the booth size is small! Suggestions, thoughts, idea's?
blas

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#989922 - 01/12/05 03:14 PM Re: Convention noise level question
doug osborne
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Registered: 08/15/00
Posts: 2638
Loc: Culver City, CA, US

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Quote:
Originally posted by blas:
Ok campers, I hope someone who's 'been there' can help! I have a upcoming, first time convention (for me) of music educator in several weeks. I'm attempting to roll out one of my workstations and show some 5.1 stuff to draw their interest in our services of location recording. I can't use CANS to demo 5.1, so I'm bringing 5 monitors & sub there. What can I expect as the db range I'll be up against? I could go to the point of bringing gobo's but the booth size is small! Suggestions, thoughts, idea's?
blas
The Exhibitors Manual for this particular show should give you a limitation on how loud you can get - either specific (85 dB SPL) or general (be a good neighbor). NAMM has SPL Police running around with Radio Shack SPL meters, and they bust exhibitors regularly for too much noise, to the point of kicking out a few egregious violators. Bring your SPL meter, and know your limits.

The ambient SPL level before you make any sound is going to be near 75 dB SPL at most trade shows, so don't expect to put on your best demo. I have had good success in putting all five speakers on tall (6') stands but aiming the speakers down. This directs much of the sound so it doesn't invade the aisle or the neighbors' space, lets walk-ins experience some good sound, and lets sit-downs experience better sound.
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#989923 - 01/12/05 07:57 PM Re: Convention noise level question
Bill@Welcome Home Studios
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Registered: 08/23/03
Posts: 7377

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Besides what Doug said, I can tell you that on the convention floor, nobody can hear shit.

Your best course of action is to rent a demo space to accompany the booth. Show the gear in the booth, talk about it in the booth, demo it in the space. It requires constantly running demos and that means a dedicated demo team as well as a booth team.

Some guys do it in the convention site itself, some rent meeting rooms in adjacent hotels. What does NOT work very well... not having a booth and expecting to attract people to your demo room; or having a demo room that is not convenient to the convention site; or trying to demo in your booth. It don't work.

I've watched more than one small company cheap out and try to save a buck and end up rendering the entire trip a waste of money as they did not get their message out, so they did not get any interest, so they did not sell any product... but boy, they sure saved a buck on that convention. And their attitude afterwards? "Oh, those conventions are a waste of time and money..."

Do it right. (or stay home and save even more! \:D )

Bill
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"...it's easier than hitting the kids, and almost as much fun..."

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#989924 - 01/12/05 08:40 PM Re: Convention noise level question
blas
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Registered: 03/06/01
Posts: 517
Loc: St. Louis, MO. USA

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Doug and Bill THANKS!!! Since this is new turf for me (any previous conventions I had been at were more than several years ago, so I couldn't begin to remember the SPL of the event), your advice is well taken.
I won't be able to branch to a 'demo' room, so the booth space is gonna have to work. I'm not pleased that the monitors will be in just over arms lenght...but atleast I'm getting booth space!
Just as a side note, I decided my theme would be 'Ear Candy', so I've had a red & white striped awning made to stand over the front table with that sign on the front valance (I'm even skirting the table with a red brick cardboard). The damn waxy-cardboard Ear Candy sign alone ran nearly $100....but if it draws 'em in.......... then the demo music SHOULD get me the bookings. Guess I'll see!
blas

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