This appears to be a unique design and not a repackaging of something from parent company Sennheiser.
It's interesting how many top-end loudspeaker and mic companies have been breaking into the studio headphone market of late. I bought a nice pair from Focal last year, and have considered the new model from ADAM.
Thanks for posting this. I becoming increasingly dissatisfied with my Senny HD 380's of late so I might check these out...hopefully they won't break the bank hahaha!
The trouble with doing the job correctly first time, is no-one will ever know just how difficult it was.